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Optimizing your New Chamber Listing

For many businesses, being found on the internet is critical to success. Getting a new business noticed on the internet can be a time consuming process. In most cases, the new business will be noticed first by being listed on an existing, established website. An excellent example is your local Chamber of Commerce site, which is, in effect, a directory of other businesses. Your business listing on another site is called a "citation". Googling your new business name often finds the local Chamber of Commerce's citation of your business first!

This business listing "citation" is mini-website of information about your business. The better this citation looks, the more customers you will attract. Optimizing the content of this citation is often overlooked by Chamber members.

A basic listing citation contains the business basics, e.g. Name, Address, & Phone. (This is "NAP" in datamapping terms.)

Today's business information covers so much more. The Belfast Area Chamber of Commerce has recently added supplement fields of information to their business citations. These fields include: Organization Information, Employees, Website Information, Social Network Services, Categories, Logos, Photos, Videos, & more!

An enhanced business listing citation can look like this:
Let's take a look at all the fields available on the new Belfast Area Chamber of Commerce's (BACC) website.
The informational fields available for the BACC are common in the world of datamapping. In fact, the content for these fields is the same for other business listing citations as well. Google My Business, VisitMaine, TripAdvisor and others use the same content.

To make it easy for you to compile this information for use on the BACC site as well as others, we've put together a DataMap Information document. You may download a copy to print by clicking on the image below.

Download our DataMap Information document, then contact the Belfast Chamber of Commerce for your login credentials, and OPTIMIZE your listing.

If you need assistance with this citation or many others contact


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